We love to focus on the organizations that celebrate and support our city. Our podcast Just Bluffin' is an excellent example of our work to uplift community-focused organizations -- and we're happy to share some news with you! Campfire Collective and nonprofit community radio station WYXR 91.7 FM Memphis are partnering together to bring Just Bluffin’ to a wider audience

We had such a great time compiling last year’s love letter to Memphis that we decided to do it again! Just in time for Valentine’s Day, here are just a few of the reasons that we love Memphis.

Working in Memphis, you’ll find no shortage of things happening around town. As a Content Kindler, I have had the pleasure of covering a variety of banquets, parties, luncheons — you name it!

In a 24/7 world, things are always changing – including priorities! Your priorities aren’t independent of each other, or of others’ to-do lists , or the world at large.

While writing is one of the most rewarding activities – at least in my humble opinion! – it can also be a challenge. In addition to creativity, professional writing requires focus and discipline.

Last year was QUITE the year for us at Campfire Collective, and now we are full speed ahead into a new year of beginnings and celebrations to come. While many of our projects in 2023 were public in nature, much of what we’re tackling this year is behind the scenes.

In 2023, we saw trends in AI and more algorithm changes on Meta than we can count. What marketing industry trends do we anticipate for 2024? Keep reading to find out!

If 2022 flew by, then 2023 zoomed by in lightning speed. What a year it’s been for Campfire Collective! When I shared my 2023 goals with the team at the beginning of the year, we were all a bit nervous. They were lofty goals, and I knew it.

Each new year brings a series of changes in the marketing field. It’s one of the aspects of our job we love most, as we’re constantly learning and adapting.

Social media is constantly evolving. It is important to keep your content creative and relevant while also staying organized. Tools like Canva and Lightroom can help you with all of the above. Here are the top five tools that I recommend for social media.

I am both thrilled and humbled that Campfire Collective was recognized as one of the winners of the 2023 SPARK Awards for our community impact initiative, Carrying the Torch! As I’ve often said, our relationship with our community is a vital part of our identity.

I started writing this post when Twitter was still called, well, Twitter! In just a few short months. Elon Musk made it possible to purchase a blue check mark and the platform was slowly devolving into chaos.

Investing in others has always come naturally to me. Whether it's supporting a friend's business, lending a helping hand, or being a listening ear, giving to others has been a source of joy in my life.

November is traditionally the month for feasts, family, friends, and (at my house anyway) football. But the month of Thanksgiving is not only a time for indulging in turkey and pumpkin pie, it's also an excellent time for businesses to express gratitude to their clients.

Say welcome to our new intern, Olivia Fowler, who will be with us through the end of 2023. A native of Memphis, Olivia earned her degree in Communications from Harding University. With experience in social media and marketing under her belt, her job at Campfire entails a little bit of everything!

In a fast-paced world, it’s natural to look for shortcuts. One way to simplify digital marketing is to create one post and share it on multiple social media platforms. While there is no harm in doing this, you won’t necessarily get the full benefit of social media marketing.

Do you shudder when you hear the words “Facebook” and “ads” in the same sentence? If so, you are not alone! That used to be my immediate reaction until I discovered a few ways to simplify the ad creation process.

When I was 18, I picked up and moved all the way from Columbia, South Carolina to Memphis, Tennessee. My parents love to visit and I love to visit them, but they would never move here and I would never move back to our hometown.

Social media is one of the quickest and most effective ways to connect with your target audience. Whether you are posting pictures, making videos, or telling stories, what you share with your network matters.